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Team Döbeln & Riesa

ERTL Group

2024

Client: ERTL Group

Focus: Social Recruiting, Paid Ads, Social Media

For over 35 years, the family-run ERTL Group has stood for stability, first-class service and the highest quality — with nearly 200 jobs across its Döbeln and Riesa locations.

To actively shape the future of car retail, the ERTL Group is taking a new path with ARTICO: modern social recruiting instead of classic job ads.

ARTICO developed a campaign of targeted video ads for the key roles of automotive mechanic, car salesperson and service assistant — including applicant pre-qualification, so only the right candidates reach the interview.

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Agency: ARTICO

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