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Tavascan Test Drive

Hackerott Dealership Group

2024

Client: Autohaus Hackerott GmbH & Co. KG

Focus: Performance Marketing, Videography

For over 10 years, HACKEROTT has been a pioneer in auto dealership marketing and an inspiration for SEAT, SKODA, and CUPRA dealers throughout the DACH region.

A key part of HACKEROTT's success story is, unsurprisingly, social media. To further expand the online presence of the HACKEROTT Group, CEO Christian Hackerott relies on the expertise of ARTICO, particularly in creating high-end social media content.

In the first shoot of 2024, ARTICO successfully orchestrated and executed a test drive campaign for the new CUPRA Tavascan, which, through impressive visual concepts and targeted storytelling, ensured strong customer engagement and significant reach.

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Agency: ARTICO

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